Booklet.
The booklet below was designed as an educational tool for the store teams to learn about BarePro Foundation.
Letter.
These letters were sent to bareMinerals store teams and wholesale such as JCPenny Sephora, Ulta Beauty and Sephora. It was to prepare the teams and educate them on what marketing materials were included in the box for them to utilize during the event.
Makeunder Cards for the BarePRO in-store event.
These cards were for consumers to try on products and record what swatches are perfect for them!
Bandanas.
These were for the store teams to have a fun accessory to spark conversation with the consumer about the BarePRO in-store event. The Brand Marketing team requested a playful print that stayed within the style guide. I decided to draw the foundation bottle and the iconic brush. After turning it into a pattern it was a print that you couldn't miss!
Alternative Creative for BAREPRO Event
The below creative was created as alternative designs.